About The Brand

Lighter and more powerful than conventional vacuum motors, Dyson vacuums give you the ultimate in cleaning power. Designed for all floor types, Dyson bagless vacuums feature Root Cyclone™ Technology that won't lose suction power as you clean. For quality and reliability, look no further than Dyson.

A better way to vacuum /

For 92 years everyone accepted that vacuum cleaners lost suction quickly, but James thought that was ridiculous - there had to be a better way.

"As engineers, we have to see beyond existing technology and ask 'is there a better way?' That's really what Dyson is all about – new thinking to solve everyday problems.

I invented Dyson cyclone technology in the same way. I knew there had to be an alternative to the old, clogged technology. Some 5,127 prototypes later, I had it."