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It Cosmetics Bye Bye Lid Lines Eyeshadow Primer

Item Number:

430-634
Pre-recorded videos contain pricing or promotional offers that may have expired. Please note, audio may not be available with all videos.

TSC Price: $24.00

EASY PAY™: 6 payments of $4.00

Shipping & Handling: $6.99

Enter Quantity: In Stock
Bye Bye Lid Lines from It Cosmetics is an anti-aging and crease-proof eye shadow primer that gives women the power to finally say "bye bye" to pesky eye shadow creasing and hello to maximum pigment payoff! Bye Bye Lid Lines offers a universal translucent finish that blends perfectly and invisibly into eyelids of every skin tone. The truly innovative formula contains high concentrations of Vitamins A, C, E & K - proven to help reduce discolouration while warding off free-radicals throughout the day. Plus the hydrolyzed collagen works to help smooth out the look of fine lines and wrinkles. This creates the perfect plumped canvas before you even begin to apply your eye shadow!

• Green tea extract helps to target puffiness
• Vitamin K helps to target discolouration
• Acai and grapeseed oil help to provide ultimate anti-aging benefits
• Paraben-free
• Fragrance-free
• Oil-free
• Non-comedogenic
• Hypo-allergenic

Includes:
• Bye Bye Lid Lines Eyeshadow Primer (5.39ml/0.19oz)

Ratings & Reviews

 
3.9

(average rating based on 36 reviews)

Ratings Distribution

  • 5 Stars

     

    (20)

  • 4 Stars

     

    (7)

  • 3 Stars

     

    (2)

  • 2 Stars

     

    (1)

  • 1 Stars

     

    (6)

75%

of respondents would recommend this to a friend.

Reviewed by 36 customers

Sort by

Displaying reviews 1-10

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5.0

Yeah it's back!!!!

By NORMA

from TORONTO

All Star Reviewer

This is the best. I am so glad it is back, it was out of stock for too long and for me is a staple product.I use it everyday and use far less eyshadow but get a wonderful depth of color.

 
5.0

The Best!

By CAROLINE

from TORONTO, Ontario

Gold Reviewer

Thank you Jamie for bring me some of this! I'd been asking for a long time!
When I couldn't get it, I tried some others. None compare with your lid primer.
I make sure my lids are clean and wipe off any oil before I apply it.
I leave it for a while and let it dry.
Applying eyeshadow after it works wonderfully well!
It's simply the best!

 
5.0

Love this product.

By NORMA

from TORONTO

Best primer out there. Eyeshadow stays perfect all day and it also has a richer tone.

I had written an earlier review about the product being too thick, this seems to have been corrected and the last 2 I bought have been fine.

Please keep it in stock though!!!

 
5.0

Good Stuff

By DIANE

from WINNIPEG

I never want to without this primer. It makes your eyeshadow stay put and last the day.
Since using the primer my eyelids have not wrinkled. Love it for the anti-aging properties. I make sure I get all of it out of the bottle. Don't want to waste this.

( 1 of 1 customers found this review helpful)

 
1.0

Poor performance

By tishie

from british columbia

In two words...don't buy. I was sooo looking forward to trying this product. I have deep set oily eyelids and the reviews raved about it being the best for my type of eyes. Eyeshadow did not stay on for longer than an hour :(

( 2 of 2 customers found this review helpful)

 
4.0

product has changed ?

By NORMA

from TORONTO

All Star Reviewer

Looks like my previous review saying please don't change this product may be too late.
While it is still the best primer I have used I noticed with my last 2 purchases that the primer is thicker. I thought the first one was just a one-off but then the next one was also thicker.
2 problems with this...
1. it doesn't last as long
2. It does not have as much 'slip' so I find I need to rub more to spread the primer. This pulls my lids a bit which is not what we want in the anti-aging battle.
Wish I had still had a previous purchase so I could compare ingredients too. But as it is a great product I would still recommend it.

( 3 of 3 customers found this review helpful)

 
5.0

please don't change this product,

By NORMA

from TORONTO

I love IT Lid Line Primer! I have used it for a long time and can not be without it. I find it blends in with my skin and is not oily at all. My eye shadow looks fresh all day long without any touch up.

Jamie, please please don't change this product.

( 1 of 1 customers found this review helpful)

 
5.0

Love my Lid Lines Eyeshadow Primer!!

By Dee

from Hamilton, On

All Star Reviewer

I can not be without this product. I just love my Lid Line Primer. To me it is a must , must have. I use it all the time I put on my IT Cosmetic eyeshadows which I also love. I find on my skin it just blends in and is not oily at all. My eye shadow looks great all day long without any touch up. To me I can not be without it. Love all It Cosmetics!!

 
4.0

Good Product

By Celeste

from Brampton, Ontario

i like it, it helps a lot with the application making smoth and last longer.
love it

( 2 of 2 customers found this review helpful)

 
5.0

love this primer

By NORMA

from TORONTO

This is definitely a product that works. Before using this my ehyshodaw would 'migrate' to the creases but with this primer my eye shadow stays looking fresh all day.

Hope it's back in stock soon.

Displaying reviews 1-10

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