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IT Cosmetics Naturally Pretty Matte Eyeshadow Palette with Shadow Brush

Item Number:

464-985
Pre-recorded videos contain pricing or promotional offers that may have expired. Please note, audio may not be available with all videos.

TSC Price: $43.50

Shipping & Handling: $6.99

Enter Quantity: In Stock
What it is:
The Naturally Pretty Vol. 1 Matte Luxe Transforming Eyeshadow Palette contains 14 luxe, antiaging, silk-infused eye shadows that are all matte, but can transform into pearl shades with the tap of a brush, thanks to the Transforming Pearl shade. This beauty must-have includes all the universally flattering shades you need to help take you from day to night, no matter what the occasion. These shadows are formulated with lid-loving ingredients, including peptides, collagen, silk, and antioxidants! The No Tug Eyeshadow Brush helps give you exceptional eye shadow application and perfect pigment lay down without ever tugging on your delicate eyelids.

Who it is for:

This palette is suitable for anyone who wants naturally pretty, anti-aging eye shadows that are flattering and truly beautiful and nyone who wants an all-inclusive palette to help achieve any and all looks, whether matte or pearl, with shadows or liners. It is also suitable for anyone who wants a naturally pretty look using skin-loving ingredients and wants help achieving an airbrushed eye shadow application without tugging on the eyelid area. This brush is perfect for anyone who wants an easy eye shadow look and a soft shadow liner application that is gentle on the delicate eyelid area.

What it does:

These shadows help diffuse the look of lines and wrinkles on eyes and lids. Lush matte pigment glides over lids to help create the perfect eye look. Because these shades are anti-aging, they contain ultra-hydrating ingredients, including hydrolyzed collagen, acai, green tea, and vitamins A, C, and E. These colors contain everything you would want in a shadow and none of the ingredients you don't! Shades include: Transforming Pearl (a candlelight pearlescent glow shade), Sheer Joy (a matte soft peach shade), Soft Light (a matte light latte shade; Warmth, a matte warm beige shade), Soulful (a matte warm rosy-beige shade), Mocha (a matte light sable shade),Violet (a matte lilac shade) Midnight (a matte gray-navy shade) Noir ( a matte black shade) Love (a matte dusty soft pink shade) Sunrise (a matte soft amber shade), Sunset (a matte rich amber shade) All Heart (a matte warm mauve shade) Java (a matte chocolate shade) and Iconic (a matte rich slate shade). This eye shadow brush sets itself apart from all others due to its ultra-plush and luxe brush. Wonderfully soft, this brush helps glide pigment onto your eyelids to leave you with an airbrush-like application that lasts.

What is included:

• Naturally Pretty Matte Luxe Transforming Eyeshadow Palette (.8g/.028oz. x 14)
• No Tug Heavenly Luxe Dual Shadow Brush

Ratings & Reviews

 
4.6

(average rating based on 36 reviews)

Ratings Distribution

  • 5 Stars

     

    (28)

  • 4 Stars

     

    (4)

  • 3 Stars

     

    (3)

  • 2 Stars

     

    (1)

  • 1 Stars

     

    (0)

97%

of respondents would recommend this to a friend.

Reviewed by 36 customers

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Displaying reviews 1-10

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3.0

Not sure

By Love Clothes

from Mississauga

Top 10 Reviewer

Dont know how to rate this. I tried the eyeshadows in another package formulation. They were pretty colours but very very powdery and fly-away and too shiny for middle-aged women I found.

( 3 of 4 customers found this review helpful)

 
2.0

Eye palette not for darker skin

By Sanj

from British Columbia

I am an indian woman in my 40s. I feel like I made a mistake buying this because it does not work on my medium-darker skin. With the lighter colors I can't even tell I am wearing anything on my eyes. I will have to give it away since there's no point cluttering my bathroom. Sad because it was pricey. :(

( 1 of 1 customers found this review helpful)

 
5.0

Fabulous

By Peggy

from Edmonton, AB

I love this collection of beautiful eye colors. They go on smoothly and have staying power. Some of the colors are a bit dark, but can be lightened very easily by covering them with a lighter shade. The colors blend together very nicely. I like the matte finish and I use the pearl shadow as a highlighter under my eyebrows. It adds just enough shine. And bonus…. I absolutely LOVE the brush. I have other IT Cosmetic products and the brushes are all outstanding in quality.

 
5.0

Love this!

By MJ

from Toronto

Wonderful, wearable colours...love the choices. Have tried them all..some as shadows and some as liners. Love the matte. So nice to be able to take just one palette when travelling...all your needs in one perfect compact!

 
5.0

Very beautiful

By Jo-Anna

from MIddle Arm

Silver Reviewer

The dark colours are a wee bit more dark then I like but they can be lightened to a certain degree. They go on so smoothly and feel great on the skin not blotchy and flakey. Will definately continue to buy this line!!!

( 2 of 2 customers found this review helpful)

 
5.0

Pretty Palette - Something for Everyone

By GMA Carol

from Edmonton, Alberta

Beautiful colours, I use the lighter colours but they are all great. Quality product, the powder stays on and does not crease at all. Highly recommend it.

( 3 of 3 customers found this review helpful)

 
5.0

amazing matte palette

By shfwilf

from Toronto

This is my new favorite matte palette. I was using the UD Naked Basics palette but this gives so many more options and I have used all of the colours in this palette. They stay on all day and do not crease. Great for everyday wear.

( 2 of 2 customers found this review helpful)

 
5.0

Very classy

By Beautiful British Columbia

from Castlegar

Gold Reviewer

I usually start out with the lightest colour then blend a darker colour at the outer corner of my eye, the most important is to always blend. I love the colour choices

( 1 of 2 customers found this review helpful)

 
3.0

A little disappointed

By CCS

from Winnipeg MB

Some of the colours are very dark. I tried to remove some and could not. I had to put a light colour over it. The other shades are OK..

( 3 of 3 customers found this review helpful)

 
5.0

Pretty and no shine unless you want

By Kathy

from Calgary

I am so glad to have shadows that do not shine, glow or sparkle unless you want it. I am in my sixties and prefer the matte shadows which are so hard to find and the colors are great, thanks for this collection.

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