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IT Cosmetics No. 50 Serum Anti-Aging Primer

Item Number:

462-928
IT Cosmetics No. 50 Serum Anti-Aging Primer
Pre-recorded videos contain pricing or promotional offers that may have expired. Please note, audio may not be available with all videos.
IT Cosmetics No. 50 Serum Anti-Aging Primer
Video1 of Item: 462928

TSC Price: $48.00

Shipping & Handling: $6.99

Enter Quantity: In Stock
What it is:
IT Cosmetics No. 50 Serum Anti-Aging Foundation Primer is a breakthrough in primer technology. The "50" in the product's name refers to the formula's key ingredients, which include essential oils and butters, nourishing botanicals, fruit and plant-based extracts, plus powerful antioxidants and vitamins.

Who it is for:
This product is for anyone who wants the power to achieve their most beautiful skin ever! It is for anyone who is looking for antiaging benefits, anyone who wants to instantly prime their skin, anyone who wants to help diffuse the appearance of lines and wrinkles on the face, and achieve a more radiant-looking, flawless, and supple complexion.

What it does:
A true beauty breakthrough, No. 50 Serum Anti-Aging Foundation Primer is a multitasking, luxe, concentrated, hydrating primer and serum in one, infused with beneficial ingredients to help nurture your skin and lock in moisture as it prepares it for flawless makeup application. Plus, the innovative formula is quickly absorbed to help hydrate your skin without the greasy feeling. No. 50 also prepares your skin for makeup application all while helping to defuse the appearance of visible pores and without settling into lines and wrinkles. Your skin will be pampered with a softening,
smoothing, long-lasting barrier for the most flawless makeup application.

What is included:
• No. 50 Serum Collagen Veil Anti-Aging Primer (30ml/1fl.oz)

Ratings & Reviews

 
4.3

(average rating based on 34 reviews)

Ratings Distribution

  • 5 Stars

     

    (20)

  • 4 Stars

     

    (8)

  • 3 Stars

     

    (4)

  • 2 Stars

     

    (1)

  • 1 Stars

     

    (1)

85%

of respondents would recommend this to a friend.

Reviewed by 34 customers

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Displaying reviews 1-10

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5.0

Wonderful!

By JL

from Southern On area

Silver Reviewer

The best primer that I have ever used! The smell is so clean, using just a little makes your face feel smooth and ready for m/u application or just wear over your serum or alone for the day.
Five star from me!

( 1 of 1 customers found this review helpful)

 
5.0

Would buy again

By ZeeZee

from Montreal

Silver Reviewer

An amazing product, I wouldn't be able to put on any foundation without it.

 
5.0

Love it!

By Jewelz

from Toronto

Bronze Reviewer

I have tried every primer out there just about but keep going back to Smashbox make-up primer until I tried this. This is a very close second, keeps make-up on all day, makes skin soft and smooth and ready for make-up application.

( 4 of 4 customers found this review helpful)

 
5.0

Worth Buying!

By Dina

from Montreal, Quebec

Bronze Reviewer

This product is multi-tasking. It is a moisturizer and a primer. I am 54 and have combination skin and it is non-greasy. It smoothens out the skin so well before make-up application that if you forget to put it on before the application, you will definitely know it. You will like if not love this product. I recommend at least giving it a try.

( 3 of 3 customers found this review helpful)

 
5.0

Silky soft skin and great fragrance!

By Madre

from Kitchener

All Star Reviewer

A great primer, works well to keep oil in check and the bonus is that it seems to fill in wrinkles! I love wearing the celebration foundation over top. The days I don't wear the primer are very obvious when I look at my skin. I will continue to order this product!

( 2 of 2 customers found this review helpful)

 
5.0

Love It!!!

By She

from Georgetown, PEI

I received this product in a kit, never used it at first because I already had a makup primer, that I used and really liked. Well I was pleasently surprised when I finally tried it, my face felt like it was drenched in silk, it was so soft and it made my skin feel wonderful. I have already orderd a second bottle to make sure I don't run out....

 
5.0

It cosmetics No 50 Serum Anti-Aging Prim

By Paulie

from Sussex Corner, N.B.

I got this in a kit and really love it, so much so that I have two on hand. I put it on under my foundation and it feels like silk and makes my foundation look great on my skin. I have dry sensitive skin and now it feels hydrated and smooth

( 5 of 5 customers found this review helpful)

 
5.0

Amazing!

By Jifer

from Ajax, Ontario

Bronze Reviewer

This came along with a kit. Frankly, I wasn't expecting much in the way of results because I figured it was an introductory product that IT was promoting and therefore not necessarily effective. However, this stuff is amazing! I usually put it on before my moisturizer in the mornings and wait a minute or two for it to be absorbed. It is indeed a good primer but it seems to keep my dry skin effectively hydrated all day. I've noticed (unexpectedly I might add) that the skin is no longer as dry when I go to remove my makeup at the end of the day. For someone over 50, with dry skin, Id' say it's great!

( 2 of 4 customers found this review helpful)

 
4.0

Like it

By LP

from Calgary

First purchase of this product from the line and was excite to see if it did what it said it would. Like it and how it makes my skin feel and happy with the results. I was disappointed with the container though - had a problem getting the lid off of the bottle - it broke and was defective. This caused wasted product and it is now a pain to use. Tried the eye dropper but it got clogged and wasted more product.

( 3 of 4 customers found this review helpful)

 
1.0

Wanted to love

By luvs2shopalot

from Saint John NB

I so wanted to love this product as I love all of her others to the point of obsessed with the bye bye undereye! but sadly this was a miss for me. It left my skin red and blotchy and had a burning after I applied that lasted throughout the day and was greasy and didn't absorb well at all I usually wear a primer and then apply the bye bye as an all over foundation. I found this more of a treatment then a primer it didn't cover my pores it actually made them more noticeable.

Displaying reviews 1-10

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