About Tycoon for Diamonelle

Discover the luxury, legend, style and beauty of TYCOON for Diamonelle® Collection Created especially for The Shopping Channel. Inspired by the luxurious TYCOON jewelry brand and the patented Tycoon cut Diamond. Designed especially For the woman who loves to be different.

The Tycoon for Diamonelle collection is individually crafted with unique and distinctive Tycoon design motifs and details that evoke a sense of modern day romance. Each signature style is timeless, elegant and effortlessly glamorous, true to the inspiration and aesthetic of the brand.

The extraordinary yet wearable jewelry is about the timeless elegance of the golden age of Hollywood. The wearability of this signature collection evokes a youthful and modern reinvention of the classics and chic and wearable day-to-night jewellery is certain to turn heads and capture the room of any woman wearing them. The magical Brilliance of the patented Tycoon cut make this whole collection look sharp and elegant.

TYCOON for Diamonelle® is available exclusively at The Shopping Channel. With its 9 crown facets and 20 pavilion facets, the patented Tycoon cut has a higher degree of brilliance and fire and is known as "The Only Diamond with a Diamond on Top." Each TYCOON for Diamonelle® gemstone is cut by the most skilled stone cutters in the world, and then embraced in layers of precious Platinum over Sterling Silver for a rich, lustrous, radiant finish.

About the President

Toros Kejejian is the President and Designer for the TYCOON Diamond collection. Toros is a third generation jeweler, learned the jewellery trade the old fashioned way — by sitting at his grandfather's side at the jewelers' bench. Experience, creativity, talent, and integrity soon built Toros' reputation amongst his peers.

Kejejian formed TYCOON in 1987 in Los Angeles, California with the philosophy of creating unique, handcrafted jewelry designs at a great value, without compromising quality. At Tycoon the philosophy of quality, integrity and service is not just an expression but an existence, and this philosophy is integrated into every aspect of their operation.

In 2000, Tycoon introduced the innovative Tycoon Cut diamond. Billed as "the only diamond with a diamond on top" due to the signature diamond shaped table, the new Tycoon Cut diamond reflects 30% more light than any other traditional fancy cuts. In addition, each TYCOON cut stone is laser inscribed with GIA or AGS certificate numbers to ensure confidence and quality in your purchase.