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IT Cosmetics No. 50 Serum Anti-Aging Primer

Item Number:

462-928
Pre-recorded videos contain pricing or promotional offers that may have expired. Please note, audio may not be available with all videos.

TSC Price: $48.00

EASY PAY™: 4 payments of $12.00

Shipping & Handling: $6.99

Enter Quantity: In Stock
What it is:
IT Cosmetics No. 50 Serum Anti-Aging Foundation Primer is a breakthrough in primer technology. The "50" in the product's name refers to the formula's key ingredients, which include essential oils and butters, nourishing botanicals, fruit and plant-based extracts, plus powerful antioxidants and vitamins.

Who it is for:
This product is for anyone who wants the power to achieve their most beautiful skin ever! It is for anyone who is looking for antiaging benefits, anyone who wants to instantly prime their skin, anyone who wants to help diffuse the appearance of lines and wrinkles on the face, and achieve a more radiant-looking, flawless, and supple complexion.

What it does:
A true beauty breakthrough, No. 50 Serum Anti-Aging Foundation Primer is a multitasking, luxe, concentrated, hydrating primer and serum in one, infused with beneficial ingredients to help nurture your skin and lock in moisture as it prepares it for flawless makeup application. Plus, the innovative formula is quickly absorbed to help hydrate your skin without the greasy feeling. No. 50 also prepares your skin for makeup application all while helping to defuse the appearance of visible pores and without settling into lines and wrinkles. Your skin will be pampered with a softening,
smoothing, long-lasting barrier for the most flawless makeup application.

What is included:
• No. 50 Serum Collagen Veil Anti-Aging Primer (30ml/1fl.oz)

Ratings & Reviews

 
4.2

(average rating based on 30 reviews)

Ratings Distribution

  • 5 Stars

     

    (16)

  • 4 Stars

     

    (8)

  • 3 Stars

     

    (4)

  • 2 Stars

     

    (1)

  • 1 Stars

     

    (1)

83%

of respondents would recommend this to a friend.

Reviewed by 30 customers

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Displaying reviews 1-10

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5.0

Silky soft skin and great fragrance!

By Madre

from Kitchener

All Star Reviewer

A great primer, works well to keep oil in check and the bonus is that it seems to fill in wrinkles! I love wearing the celebration foundation over top. The days I don't wear the primer are very obvious when I look at my skin. I will continue to order this product!

( 2 of 2 customers found this review helpful)

 
5.0

Love It!!!

By She

from Georgetown, PEI

I received this product in a kit, never used it at first because I already had a makup primer, that I used and really liked. Well I was pleasently surprised when I finally tried it, my face felt like it was drenched in silk, it was so soft and it made my skin feel wonderful. I have already orderd a second bottle to make sure I don't run out....

 
5.0

It cosmetics No 50 Serum Anti-Aging Prim

By Paulie

from Sussex Corner, N.B.

I got this in a kit and really love it, so much so that I have two on hand. I put it on under my foundation and it feels like silk and makes my foundation look great on my skin. I have dry sensitive skin and now it feels hydrated and smooth

( 3 of 3 customers found this review helpful)

 
5.0

Amazing!

By Jifer

from Ajax, Ontario

Bronze Reviewer

This came along with a kit. Frankly, I wasn't expecting much in the way of results because I figured it was an introductory product that IT was promoting and therefore not necessarily effective. However, this stuff is amazing! I usually put it on before my moisturizer in the mornings and wait a minute or two for it to be absorbed. It is indeed a good primer but it seems to keep my dry skin effectively hydrated all day. I've noticed (unexpectedly I might add) that the skin is no longer as dry when I go to remove my makeup at the end of the day. For someone over 50, with dry skin, Id' say it's great!

( 1 of 3 customers found this review helpful)

 
4.0

Like it

By LP

from Calgary

First purchase of this product from the line and was excite to see if it did what it said it would. Like it and how it makes my skin feel and happy with the results. I was disappointed with the container though - had a problem getting the lid off of the bottle - it broke and was defective. This caused wasted product and it is now a pain to use. Tried the eye dropper but it got clogged and wasted more product.

 
1.0

Wanted to love

By luvs2shopalot

from Saint John NB

I so wanted to love this product as I love all of her others to the point of obsessed with the bye bye undereye! but sadly this was a miss for me. It left my skin red and blotchy and had a burning after I applied that lasted throughout the day and was greasy and didn't absorb well at all I usually wear a primer and then apply the bye bye as an all over foundation. I found this more of a treatment then a primer it didn't cover my pores it actually made them more noticeable.

( 3 of 3 customers found this review helpful)

 
5.0

I Love Love Love This Product!!!

By Bebe

from Vancouver, BC

Bronze Reviewer

This is such a great cream/primer. I have used it as the only item over my serum sometimes. It smells so good and makes makeup application effortless and it seems to make my skin softer and clearer. I wish it was offered in a much larger option and in a showstopper package with the auto delivery option. I really like this serum!

( 2 of 2 customers found this review helpful)

 
4.0

Like a Visit to the Spa

By Scot in Canada

from Edmonton, Alberta

Gold Reviewer

I recently purchased this Serum in a package. It's my favourite out of the package. The smell is so refreshing. I use this under my makeup and like how it hides the pores.

Although I am 60+ I have good skin and like to take care of it. Product makes the skin feel silky and is something I'll purchase on it's own if it comes back as a showstopper. Thanks IT Cosmetics for including this in the package.

( 1 of 1 customers found this review helpful)

 
5.0

I would buy this product again & again!

By rmh

from Newfoundland

I would like to buy this product again, hopefully it will come out as a show stopper. As it is right now very pricey for 30 ml. :(

( 2 of 2 customers found this review helpful)

 
5.0

Great Skin Care Product

By Frequent Buyer

from Woodstock, Ontario

All Star Reviewer

Love this skin care product. I purchased with a show stopper package and have been waiting for it to come back as a single purchase option. Thank you so much!!! Definitely reordering. I use under my makeup and it makes my skin feel like silk and look great all day long. I have sensitive skin and this product is excellent as it does not irritate and cause redness.

Displaying reviews 1-10

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