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Company Overview

Headquartered in Mississauga, ON, The Shopping Channel is a leading interactive, multi-channel retailer, offering a vast assortment of exclusive products and top brand names to its customers. As one of Canada's most innovative and diversified retailers, The Shopping Channel incorporates entertainment, inspiration, personalities and industry leaders to provide a unique shopping experience, where customers find exceptional selections in Health & Beauty, Jewellery, Home/Lifestyle, Fashion/Accessories, and Electronics. The Shopping Channel is a division of Rogers Broadcasting Limited (a subsidiary of Rogers Media Inc.) Learn more at

The Shopping Channel has always provided customers with high-quality, exceptional value, and convenience - and we aim to do the same online. At, you can shop from our full inventory of products as well find information about our hosts, guests, programming and much more.

We look forward to having you join The Shopping Channel family and hope you enjoy your shopping experience.

Warm Regards,

Anne Martin-Vachon
President, The Shopping Channel


Thanks for your interest in joining The Shopping Channel team!

We are part of the Rogers Group of Companies and our career opportunities are posted on Visit the Rogers Career Portal to view careers across Rogers and apply to opportunities online.

Career Portal: English / French

Affiliate Program's Affiliate Program makes it possible for you to earn money by promoting our products on your website or blog.

Our Affiliate Program works quite simply. You place links to on your website and each time a visitor to your site is directed to and buys something, you earn a 3% commission on the sale.

All you have to do is to decide how you want to link to We have a selection of banners, products and text links for you to choose from - or link directly to our Home Page.

Everything we sell is backed by a 30-day return policy. Your website visitors will love shopping with us!

We have partnered with Commission Junction to provide you with reliable third party tracking, customized reporting and timely payments. Commission Junction is a market leader and pioneer in the online affiliate marketing industry. Their tools and services will make it easy to track and earn commissions.

Anyone with a website can be an affiliate. Simply read our operator agreement and complete our online application. Select the link you want to put on your site and you're ready to start earning money!

Yes, I want to sign up now!

Becoming a Vendor

Interested in selling your unique product with us? Download our Vendor Guide here

Please submit your proposal to

What You Should Know Before Meeting with Us

About The Shopping Channel

The Shopping Channel is Canada's national televised shop-from-home service, reaching into over 7 million households across Canada. We broadcast and receive orders through our Customer Care Centre 24 hours a day, 7 days a week! We are a leading retailer of innovative products that provide extraordinary value and exceptional quality, including jewellery and fashions, brand name electronics, home goods, fitness equipment, cooking and dining products, health and beauty products and collectibles. The Shopping Channel does not sell air time/broadcast advertising - we retail products much like other major retailers in more traditional channels.

In addition to on-air programming, The Shopping Channel drives business from other avenues. features over 15,000 products, including our complete on-air product assortment as well as thousands of web site exclusive products and services. Our website sees approximately 700,000 unique visitors each month, and accounts for 35%+ of The Shopping Channel sales.

We communicate to our customers and acquire new customers via a marketing mix of direct mail (post-card/show notifications, merchandise catalogues), radio, television, magazine/print, email, paid search (Google, Bing, etc), online product listings (,, our Affiliate Program and Social Media.

Who are our customers?

The Shopping Channel reaches over 6.5 million households in English Canada and is actively watched by almost 1.5 million viewers weekly. Our viewing audience is approximately 30% male and 70% female, with predominantly female customers. Our customers range in age from 25 to 55+ and live in urban/suburban households. They are also very well-informed and savvy, and they know what they want. They will often do research and price comparisons before making a purchase.

What type of products work best?

The Shopping Channel retails a broad variety of product categories. The most successful items generally have one or more of the following characteristics:

  • Unique - the product's features and benefits are not available in other similar items.
  • Limited distribution - the product is often exclusive to The Shopping Channel, is a new launch in the marketplace, or is available in very few other locations.
  • Demonstrable - the features and benefits can be demonstrated live.
  • Exceptional Value - the retail price plus shipping charges provide value to consumers both compared to competitive products and the retail category.

What Can The Shopping Channel Offer You & Your Product?

  • A National television exposure to a vast Canadian audience.
  • A quick and easy way to establish your product in the Canadian marketplace.
  • An excellent testing ground for new products.
  • A modern broadcast centre, on-site Customer Care Centre with additional off-site capacity and a 300,000 square foot warehouse coupled with a quick and efficient home delivery system. We ship approximately 10,000 orders a day to customers across the country.
  • A centralized cost efficient alternative to traditional retail stores.
  • Retailing and distribution expertise to help you with new product development, product launches, and the possible roll out to traditional retail.
  • Alternatively if your business already has a fast and reliable nation-wide direct to customer delivery system in place, we have the capability to set up Vendor Drop-Ship programs

If you have any questions about becoming a vendor, you can contact us at

Channel Finder

Use our Channel Finder to locate the station we're broadcasting on in your area.

The Shopping Channel Mobile Alerts

What will I receive in The Shopping Channel Mobile Alerts?

The Shopping Channel Mobile Alerts are an entirely mobile experience. The Shopping Channel Mobile Alerts notify you of our best offers right on your mobile phone - view, browse and purchase incredible offers anywhere you happen to be. These alerts are delivered via text messages so that you never miss the chance for great value & must-have offers. Simply click on the link in the message to learn more about the offer and shop on our mobile website.

Am I charged for The Shopping Channel Mobile Alerts messages?

No. Like the previous RDeals Mobile Alerts, The Shopping Channel Mobile Alerts are free. However, if you access The Shopping Channel Mobile Alerts while roaming, for example, outside of Canada, you will incur data roaming charges at applicable rates available at

How many The Shopping Channel Mobile Offer alerts alert messages will I receive?

You will receive approximately 3 offers per week.

How do I unsubscribe from receiving The Shopping Channel Mobile Offer alerts?

You can unsubscribe from The Shopping Chanel Mobile Alerts at any time by sending a text message with the word STOP to 6060.

Can I receive alerts and purchase offers if I am not a Rogers Wireless customer?

The Shopping Channel Mobile Alerts are currently available exclusively to Rogers Wireless subscribers, but you can still sign up to receive offers by email. Visit on our desktop website.

Can my friends receive The Shopping Channel Mobile Offer alerts, too?

If your friends are Rogers Wireless subscribers, they can sign up for The Shopping Channel Mobile Alerts by texting JOIN to 6060.

Terms & Conditions

Security & Privacy

The Shopping Channel is a proud member of the Rogers Group of Companies. The Rogers Group of Companies has one single policy regarding the privacy of your information.

View our Privacy Policy.

Opting Out of Email Marketing

There are 3 ways to opt out of email marketing communications from The Shopping Channel:

  1. During Account Sign-Up: When signing up for an online account or making a purchase via guest checkout, simply uncheck the box directly underneath the email address field.
  2. Directly from an Email Newsletter: You can opt-out at any time by clicking the unsubscribe link at the bottom of any promotional email you receive from us.
  3. From the Email Preference Centre: to access the Preference Centre, click on the "Manage Your Email" from any page on and enter your email address.

View our Privacy Policy.